I agree with everyone else, I am disappointed in Toys R Us for opening at 10pm on Thanksgiving. I think anything before 4am is ridiculous.
As far as the ads this year (with out seeing Old Navy or KMarts) I think Target has the best one this year in my opinion. But over all there is nothing that makes me think "OMG I have to go there first for that". I think this year will just be me getting our yearly stock of DVD's and that is about it. No major purchases for us. I think my total I have planned out so far is about $100 I plan on spending.