BF for me is family time with a lot of bargains! Now that cellphones are a near neccessity in the world, BF is even better, my family splits up, two people at each store, getting the deals we are going after, checking in all the time on the phones and meeting up a little later in the day for lunch and in person bonding. It's fun for us, like a game in the morning, but it is definitely a special time.