From what I understand and what happened last year is you are only limited to 4 ticketed items. What if you wanted more? You are out of luck. For me who is in line I get all of the ticketed items I want. If I wanted a TV, GPS, Laptop, Desktop, Digital Camera, Video camera and other I can. No limits. If you ride in the limo you are limited. While you are in the store 30min early I am getting all the tickets I want. In the press release from BB it says: For me the experience is the friends I have made in line, camping out, roller blades in the empty parking lot, Thanksgiving Day dinner in the parking lot that my parents make for my group of 40, no sleep, being interviewed by the media, telling stupid people who drive up and asking what is going on that there is free porn giveaway. I see no experience in going in a limo. That is just me. I dont mean to make people mad or fight with people about this but it is just me.