You have to follow limits liek one per person, and it starts from the first person in line until the ticket for the item is gone so the first person can get a ticket for every item if they want i.e. one of each. Expect to be stopped at registers if you have two of a doorbuster that is limited to one because you made a deal with someone inline to get you the extra ticket. Also the smarter Best Buy stores number tickets and products so no one can copy a ticket if you have ticket 4 for a camera, you get the camera numbered 4.