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Kohl's To Open @ 8pm on Thanksgiving Day


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MENOMONEE FALLS, Wis., October 21, 2013 Kohl’s Department Stores today announced it will open its doors at 8 p.m. on Thanksgiving Day, kicking off its Black Friday event earlier than ever. Stores will be open for 28 hours straight – from 8 p.m. Thursday, November28 through midnight Friday nationwide.

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In-store to online, mobile to multi-media, Kohl's announces exciting plans for the holiday season

Kohl's Department Stores (NYSE: KSS) today announced it will open its doors at 8 p.m. on Thanksgiving Day, kicking off its Black Friday event earlier than ever. Stores will be open for 28 hours straight - from 8 p.m. Thursday, November 28 through midnight Friday nationwide.


"Shopping over the Thanksgiving holiday weekend has become a much-anticipated tradition enjoyed with friends and family," said Michelle Gass, Kohl's chief customer officer. "As many customers are eager to get a jumpstart on their shopping, we are opening our stores at 8 p.m. on Thanksgiving Day as a convenience to our customers who want to make Kohl's their first stop."

In addition to opening at 8 p.m. on Thanksgiving Day, Kohl's will delight and inspire more than ever this holiday season in fun, fresh and exciting ways with new tools, additional online conveniences and a wide assortment of hot, name brands.


Dream Gifts and New Brands: This holiday, Kohl's is featuring an exciting assortment of name-brand electronics, a deep selection of top toy brands, including Barbie®, Fisher-Price®, LeapFrog®, Mattel®, Playskool® and VTech®, as well as an extensive list of designer fragrances for him and her, such Burberry, Calvin Klein, Hugo Boss, Justin Bieber, Lacoste and Taylor Swift. Additionally, more than 250 Kohl's stores nationwide and Kohls.com now offer a newly expanded assortment of popular national beauty brands, including LORAC® Cosmetics, Inc., Pür Minerals TM Cosmetics, CARGO Cosmetics, theBalm® and H20 Plus.


High-Impact Broadcast Integrations: Kohl's is the exclusive retail partner for The Voice and the American Music Awards this holiday. Both partnerships include innovative integrations that merge traditional media with social and digital media.


Kohl's "Dream Receipt" Program: Over 30,000 Kohl's customers will win their entire purchase for free this holiday season! Kohl's, through its popular Dream Receipt program, is picking up the tab for one winner every day in every store and Kohls.com, starting on Thanksgiving Day through December 24.*


Kohl's Virtual Snapshots with Santa: Starting in November, shoppers can skip the long lines to visit Santa at the mall by taking a photo at Kohl's Snapshots with Santa in-store photo opportunity in Kohl's stores nationwide. Customers can snap their picture against a green screen display, select a unique holiday background with Santa and share via email and social media using the Kohl's Snapshots with Santa app (available at Kohls.com/MyPhoto, beginning early November). Additionally, customers can turn their photos into holiday cards, receiving $20 off a qualifying order of greeting cards on Shutterfly.**


Kohl's Mobile Wallet: New this year, just in time for the holidays, Kohl's iPhone app will feature a new savings wallet, giving shoppers the ability to track Kohl's Cash right on their phone.


Social Surprises and Sales: In addition to exciting social media integrations with Kohl's broadcast and online video spots, Kohl's Facebook fans (facebook.com/Kohls), more than 10 million strong, will have exclusive access to savings opportunities, such as surprise sales - short-timed sales at incredible prices - as well as flash sample giveaways.



About Kohl's Department Stores

Based in Menomonee Falls, Wis., Kohl's (NYSE: KSS) is a family-focused, value-oriented specialty department store offering moderately priced, exclusive and national brand apparel, shoes, accessories, beauty and home products in an exciting shopping environment. With a commitment to environmental leadership, Kohl's operates 1,158 stores in 49 states. In support of the communities it serves, Kohl's has raised more than $231 million for children's initiatives nationwide through its Kohl's Cares® cause merchandise program, which operates under Kohl's Cares, LLC, a wholly-owned subsidiary of Kohl's Department Stores, Inc. For a list of store locations and information, or for the added convenience of shopping online, visit www.Kohls.com, join the discussion on Facebook (http://www.facebook.com/Kohls) or Twitter (http://twitter.com/Kohls) or get inspired on Pinterest (http://pinterest.com/Kohls) and Instagram (http://instagram.com/Kohls).

Cautionary Statement Regarding Forward Looking Information

This press release contains "forward-looking statements" within the meaning of the Private Securities Litigation Reform Act of 1995, including guidance on the Company's targeted sales and earnings. Kohl's intends forward-looking terminology such as "believes," "expects," "may," "will," "should," "anticipates," "plans," or similar expressions to identify forward-looking statements. Such statements are subject to certain risks and uncertainties, which could cause Kohl's actual results to differ materially from those anticipated by the forward-looking statements. These risks and uncertainties include, but are not limited to those described in Item 1A in Kohl's Annual Report on Form 10-K, which is expressly incorporated herein by reference, and other factors as may periodically be described in Kohl's filings with the SEC.

*No Purchase Necessary. Open only to legal U.S. residents, 18 or older. See Official Rules available in store or at Kohls.com/DreamReceipt. Void in Puerto Rico and where prohibited by law.

** See Kohls.com/MyPhoto for complete Shutterfly terms and conditions. Limit one per household.

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