i got in line at 415 last year i was about 50th in line.i got everything i went for and then some he he.plus i got a couple of things for my sister.we had 4 of us go we made our plan while waiting in line.we all met up in the middle of the store ,where there werent any people.all of the ad items were in the main isles,then we all traded off,it worked out great,but 5 am this year,we will leave 1 hour earlier.its so exciting,thank god for security,noone gets away with butting in line.