I buy a basket at the dollar store and line it with baby washcloths, towels, blanket, or burp cloths. Then I filled it with little handy things like:
scented disposable diaper bags (I LOVED these. Wal-Mart carried them, manufactured by Sassy I believe)
Huggies disposable changing pads & wash wipes
diaper ointment
trial sized baby shampoo, powder, bath wash, etc.
baby coupons
infant tylenol, gas drops
baby socks, bibs, onsies, etc.
If the basket has a handle, I buy the little dangly toys that you attach to the car seat handles or pacifier holders and hang them from the basket handle. Once you put everything together, it makes a really cute display and no need to wrap it!