OK, I am confused. I just got a flyer in the mail from JCP saying: This Friday's a big deal. Every 1st and 3rd Friday the best stuff is moved to its best price. February 17th marks the 3rd Friday, so hurry in before all the goods are good and gone. What?? I haven't read up on it too much so maybe I just don't understand it completely, but I thought that was the whole deal, that their stuff was always going to be at the best price.