I didn't buy a laptop, but a desktop.
Follow the directions of entering your email account to get the code and then procede to the site through the link provided.
On the right side it shows $450 off select inspiration models: click there and I was interested in the higher end model.
Go through and build your computer with the components that you want.
When you are done, and you've added it to your cart, you can enter the 15% off code that has been sent to you. When I entered that code, it added the 15% off and the 200$ gift card option. (I've tried to combine that option before with the $450 off, and it would not let me)
I assume that it works with laptops too!